Brand & digital systems partner · Auckland
Brandmedia helps established New Zealand businesses build, manage and grow their brand across every customer touchpoint. One senior partner for identity, marketing systems, websites and packaging.
The problem we solve
Many good businesses have grown faster than their brand. The logo was drawn for a smaller company, staff build posts in Canva, AI writes the copy, and every channel looks a little different. Brandmedia puts it back together, and keeps it that way.
Client reviews
Jeff — thank you for the incredible work on my stand backdrop, trade brochures and sample itinerary brochure. The designs are absolutely stunning and somehow manage to reflect “me” perfectly — the colours, the layout, the feel and overall presentation are exactly what I had hoped for. You’ve taken everything in my head and transformed it into something polished, professional and visually impactful.
Working with Jeff Watkins at Brandmedia was an absolute pleasure. Jeff is extremely personable and makes the whole process feel easy. What I really enjoyed was how Jeff could take my ideas and then quickly come back with a plan and a mock-up for me that was so much better than what I had imagined! Nothing is too much trouble and he gently kept me on track to make sure we had our website up and running. All of this fabulous service for a very reasonable investment.
I’ve been working with Jeff @ BrandMedia for a couple of years now — and we just love his work. In particular, recently Jeff has designed a couple of double sided A4 brochures, and a pull up banner to use at events. Even though I’ve had them for a while now — I still think my business cards are better than anyone else’s :). Highly recommend!!
I passed a client on to Jeff who needed to update a brochure that had been used for 30 years! Needless to say it was looking very outdated. Jeff jumped on it and created a beautiful new full colour brochure, highlighting my interior photography. He made both of us look great. I highly recommend Brand Media!
Jeff at Brandmedia led us through a successful brand refresh and he now supports our business with conceptual design and production across a suite of marketing collateral. He is a key partner and we happily recommend his services.
Jeff brings ideas together and comes up with creative concepts which tie in perfectly with the direction I wanted my company to go in. The work that Jeff does enhances my brand and has helped shape my marketing direction. His experience and talent in building brand recognition is second to none.
How we work
Select each step to see what it covers.
Brand strategy & identity
We start with what you stand for and who you serve, then design the identity and guidelines that carry it. Naming, logo, typography, colour, photography direction and tone of voice, delivered as a brand your team can actually use.
Brand & marketing systems
Templates, a digital toolkit, an AI Brand Playbook, and website and packaging systems. Instead of twenty one-off graphics, you get 30 to 60 reusable branded components your people can run with for years.
Brand partnership
Ongoing management, design, optimisation and creative direction. The call changes from "Can you make us a brochure?" to "We're launching this. What should we be doing?"
Where to start
Each is a defined service with a clear scope, so you know what you're buying before we start. Larger projects are quoted individually.
Your outsourced brand manager.
Brand advice whenever you need it, a monthly meeting, quarterly brand reviews, template management and a design allowance. We keep every channel consistent while you run the business.
Everything your team needs to create consistent marketing.
A complete marketing kit your team operates themselves: social, advertising, sales presentations, email headers, print and internal documents, set up in Canva or Adobe Express with image and content rules.
Brand-led websites, built faster through intelligent technology.
Strategy, brand and AI-assisted production under human creative direction. Every site is structured so search engines and AI assistants can tell who you are, what you do and where you work.
Launching a product? Our Product Launch system brings packaging, product imagery, retail sell sheets, retailer presentations and a social launch kit together under one plan.
See packaging work →Selected work
Identity, websites, signage and packaging for builders, clinics, cafés, software companies and food brands.
Hover over a logo to see the project. Select it to view it larger or open the case study.
View all work →What sits behind everything
of New Zealand businesses believe they would benefit from greater use of digital tools.
MBIE research, 2026"ChatGPT, write a Facebook post for us."
Your team is already asking. The results are fast and wildly inconsistent. We write the rules your AI tools follow: positioning, tone of voice, approved descriptions, image style, prompt templates and a QA checklist. Your brand becomes AI-ready.
"Who's a good commercial builder in Auckland?"
More customers ask assistants like ChatGPT and Gemini instead of searching. We structure your website so it clearly states who you are, what you do, where you work, who you serve and why you're credible.
About Brandmedia
Brandmedia is an inner-city Auckland studio led by Jeff Watkins. You deal with Jeff from the first Brand Review to the hundredth artwork approval, with no account managers in between.
We work with established New Zealand businesses of roughly 5 to 50 people, companies already investing in marketing but without a full-time brand or creative director. When a project needs copywriting, specialist development, SEO or photography, we bring in trusted partners and manage them for you.
Jeff brings ideas together and comes up with creative concepts which tie in perfectly with the direction I wanted my company to go in. The work that Jeff does enhances my brand and has helped shape my marketing direction. His experience and talent in building brand recognition is second to none.
The first step
A structured diagnostic of how your brand is performing today. You receive a scored Brand Health Report and a clear set of recommendations, sorted by what to fix now, what to improve next and what to manage ongoing.
Book a 15 minute phone call with Jeff to find out more about how Brandmedia can help. Jeff will be happy to go through the services Brandmedia can provide and advise on the best way forward for your brand requirements.
Prefer to talk now? Call Jeff on 021 618 675
Or open the booking page